Flash│Key Items Fashion: Women's Denim AW 26/27 -Style
- Aug 8
- 2 min read
As jeans reclaim their place in the denim collection after branching into other categories, various fits are refreshed with skewed, imperfect, and unconventional design elements. Surrealism-inspired skewed designs provide new ways to update jeans silhouettes, while Noughties Nostalgia influences proportion play for jackets, and Demure Dressing shapes ladylike dress silhouettes.
Runway trends and the growing popularity of tailored officewear styles are prompting a shift in denim, characterized by a revival of authentic jeanswear items, after a phase of expansion into non-denim areas like tops and outerwear. Considering current market conditions and tariff uncertainties, retailers should focus on classic jeanswear pieces to ensure commercial appeal and value, as consumers look for lasting wardrobe essentials made distinctive through unexpected and unconventional details.

Shadow Pocket Jean
Discover unconventional essentials to revitalize wide-leg jeans. Add surprising design elements to modernize Nu-Normcore themes.
Embrace the timeless charm of comfort denim with relaxed, loose fits and low-rise styling. Design wide but not overly baggy shapes to enhance style, drawing inspiration from city dressing, work experiences, and Remarkably Mundane aesthetics. As silhouettes continue to evolve, a streamlined wide-leg offers versatility, pairing well with both loose and fitted tops. For womenswear, pair with longer tops and choose mid-rise for a mature audience. Experiment with surrealist-inspired back-to-front styling using pointed and angled patch pockets with shadow pocket wash details, aligning with the A/W 26/27 forecast story, Reclaiming Imperfection.

Skewed-seam Jean
Update core collection pieces straight leg jeans featuring twisted and distorted design elements, introducing a surrealism-inspired touch
Explore five-pocket, straight leg jeans in mid or high-rise silhouettes, incorporating panelled constructions for added interest. Utilize pattern-cut wavy or distorted panel shapes to introduce a warped element, as highlighted in our A/W 26/27 Skewed Separates forecast. Experiment with twisted outer seams that wrap around the body. Enhance the design with material mix inserts for a modern look or blend vintage fade washes to create subtle surface textures.
Source from WGSN
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